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BMX Australia is pleased to announce a new partnership with BAD BOY today, as they become the official apparel partners of the national body for BMX for the remainder of the 2018 and the entirety of 2019.

COVER PIC: Round 5 of the 2018 BMXA National Series at Cross Keys BMX Club. (pic courtesy of Get Snapt)


BMX Australia is pleased to announce a new partnership with BAD BOY today, as they become the official apparel partners of the national body for BMX for the remainder of the 2018 and the entirety of 2019.

A pioneer in the alternative sports lifestyle industry, BAD BOY was founded in 1982 in San Diego, California and quickly built a name for itself by sponsoring athletes and events in BMX, skateboarding, surfing, and motocross.

BAD BOY has sponsored many notable names during this time including Sunny Garcia (world champion surfer), Mark Gonzalez (pro skateboarder), and Ricky Johnson (multiple supercross champion and AMA Motorcycle Hall of Famer).

Mike Calmenson, the Vice President of Marketing for BAD BOY excitedly spoke about the future possibilities available for BAD BOY in Australia thanks to a new partnership with BMX Australia.

“BAD BOY are very excited to be continuing with tradition, and this partnership with BMX Australia will give us the chance to reach out further with the Australian public as we become the official apparel partners for the next season,” Calmenson said.

BMX Australia CEO Martin Shaw added that this new relationship will see BMXA’s national events renamed as the 2019 Bad Boy National Series and 2019 Bad Boy National Championships. Importantly, he noted that this partnership will help accelerate the progression of the sport in Australia.

“We are very excited to announce this new partnership with BAD BOY and are eager to begin working together throughout the national championships and series,” Shaw said.

“With the help of BAD BOY, the growth of BMX in Australia can continue to develop and rise to higher levels.”

BAD BOY products are available throughout Australia at Best & Less locations and online. You can check them out HERE.

Make sure to follow BAD BOY on social at:

instagram.com/badboyaustralia  

facebook.com/BadBoyAus